About.me is ranked #2,722 in the world according to the three-month Alexa traffic rankings. Roughly 66% of visits to the site are bounces (one pageview only). Search engines refer roughly 6% of visits to the site. While we estimate that 30% of visitors to the site come from the US, where it is ranked #2,224, it is also popular in Canada, where it is ranked #1,913. Relative to the overall population of internet users, About.me's users are disproportionately Caucasian, and they are disproportionately childless, highly educated women under the age of 35 who browse from school and work.
