Belbin.com is ranked #872,436 in the world according to the three-month Alexa traffic rankings. Visitors to this site spend roughly three minutes per visit to the site and 69 seconds per pageview. Compared with the overall internet population, the site's audience tends to be users who have postgraduate educations; they are also disproportionately women aged 25–35 and 55–65 who have incomes over $30,000 and browse from work. While the site is ranked #124,883 in the UK, where approximately 27% of its visitors are located, it is also popular in Spain, where it is ranked #102,485, and Belbin.com has been online since 1997.
