There are 9,350 sites with a better three-month global Alexa traffic rank than Bigthink.com, and the fraction of visits to the site referred by search engines is about 10%. Compared with the overall internet population, the site appeals more to Caucasians; its visitors also tend to consist of childless, higher-income, highly educated men browsing from school and home. The time spent in a typical visit to the site is approximately three minutes, with 71 seconds spent on each pageview. Bigthink.com is particularly highly ranked in the cities of Seattle-Tacoma (#1,364), Washington (DC) (#2,288), and Boston (#3,113).