Ephron On Media - off-center thinking about the advertising business - article archive by Erwin Ephron - | |
Ephron On Media is an archive of articles written by Erwin Ephron, the father of recency planning who | |
Keywords : erwin ephron articles ephron consultancy advertising business Papazian article archive accountability recency planning new clutter media history TV upfront optimizers targeting fragmentation guerilla marketing ad age blunt pencil mediaweek inside media b |
Last Update : | 03/January/2012 |
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Internal links : | 11 |
External links : | 5 |
Archive : | Check how did the site look in the past? |