Flavorwire.com's three-month global Alexa traffic rank is 8,468. The site's visitors view 5.9 unique pages each day on average. Compared with internet averages, this site's audience tends to be Caucasian; it also appeals more to childless women and college graduates under the age of 35 who browse from work and have incomes between $30,000 and $60,000. While about 58% of the site's visitors are in the US, where it is ranked #2,987, it is also popular in Ireland, where it is ranked #2,600. About 46% of visits to Flavorwire.com are bounces (one pageview only).