Hitfm.es's three-month global Alexa traffic rank is 343,128. Compared with internet averages, the site appeals more to women; its audience also tends to consist of people aged under 25 and 35–45 who have incomes between $30,000 and $100,000 and browse from work. The site's visitors view an average of 1.0 unique page per day. Hitfm.es has a relatively good traffic rank in the cities of Zaragoza (#1,109), Zagreb (#7,378), and Madrid (#8,594). The site has a bounce rate of about 90% (i.e., 90% of visits consist of only one pageview).