Mazda.com.my is ranked #515,670 in the world according to the three-month Alexa traffic rankings. The time spent in a typical visit to the site is approximately four minutes, with 26 seconds spent on each pageview. Compared with all internet users, its audience tends to be users who have postgraduate educations; it also appeals more to childless men between the ages of 25 and 45 who have incomes between $30,000 and $100,000 and browse from work. The site has attained a traffic rank of 4,104 among users in Malaysia, where we estimate that 87% of its audience is located, and Mazda.com.my has a relatively good traffic rank in the city of Kuala Lumpur (#3,973).