Nirsoft.net's three-month global Alexa traffic rank is 10,050. Compared with internet averages, the site's audience tends to be male; they are also disproportionately less affluent, childless people under the age of 35 who browse from school and home. The site's visitors view an average of 1.7 unique pages per day. While we estimate that 18% of visitors to the site come from the US, where it is ranked #10,314, it is also popular in South Korea, where it is ranked #6,809, and about 62% of visits to NirSoft are bounces (one pageview only).