Productplanner.com has a three-month global Alexa traffic rank of 420,934. It has a bounce rate of approximately 54% (i.e., 54% of visits consist of only one pageview). Relative to the overall population of internet users, the site's audience tends to be users who browse from work; it also appeals more to highly educated, childless men between the ages of 25 and 35 who have incomes between $60,000 and $100,000. The fraction of visits to the site referred by search engines is roughly 10%, and while roughly 30% of visitors to Productplanner.com come from the US, where it is ranked #190,097, it is also popular in Russia, where it is ranked #91,939.
