Blip.fm has a three-month global Alexa traffic rank of 12,349. Relative to the overall population of internet users, the site appeals more to Caucasians; its visitors also tend to consist of childless, moderately educated women between the ages of 25 and 45 who have incomes under $100,000. Visitors to the site spend about 65 seconds on each pageview and a total of six minutes on the site during each visit. Search engines refer roughly 6% of visits to Blip.fm, and while approximately 27% of visitors to the site come from the US, where it is ranked #8,999, it is also popular in Denmark, where it is ranked #1,815.