Cdw.com is ranked #10,419 in the world according to the three-month Alexa traffic rankings. Compared with all internet users, the site appeals more to Caucasians; its audience also tends to consist of higher-income, moderately educated men browsing from work who have more children. Roughly 25% of visits to it are referred by search engines. The site has a relatively good traffic rank in the cities of Chicago (#1,133), Washington (DC) (#1,569), and San Francisco (#1,772). Cdw.com has attained a traffic rank of 2,239 among users in the US, where we estimate that 82% of its audience is located.
